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Audi e-tron Sportback vs Jaguar I-Pace (2018-2020)
Selected trim55 quattro · 2020-23Change trim277 mi · 95 kWh · £79,900
Selected trimEV400 S · 2018-20Change trim292 mi · 90 kWh · £63,495
At a glance
The Audi e-tron Sportback was replaced by the Audi Q8 Sportback e-tron in 2023. Compare the Audi Q8 Sportback e-tron with the Jaguar I-Pace
In this comparison, Audi e-tron Sportback leads on motorway range and charging speed, while the Jaguar I-Pace leads on value for money.
Which should you choose?
Choose the Audi e-tron Sportback if...
- you do long motorway journeys - it has the best estimated real-world range at speed
- you need the fastest charging of these options
Choose the Jaguar I-Pace (2018-2020) if...
- you want the most for your money - best overall spec per pound
How we reached the recommendation
Verdict
Our take
The Audi e-tron Sportback leads in the most categories, but each car here has its strengths.
ValueJaguar
Audi
4.2
Jaguar
4.8
Motorway RangeAudi
Audi
3
Jaguar
2.3
Family
Audi
8.4
Jaguar
8.8
Too close to call
ChargingAudi
Audi
4
Jaguar
1.9
What each car does better
See the specification differences behind the verdict, with supporting figures for each advantage.
Key specifications
Compare the key specifications for your selected trims.
| Measure | Audi e-tron Sportback55 quattro | Jaguar I-PaceEV400 S (2018-20) |
|---|---|---|
| Price | £79,900 | £63,495 (better) |
| Official range | 277 miles | 292 miles (better) |
| Boot space | 615 L | 656 L (better) |
| 10-80% rapid charge | 30 min | Not available |
| 0-62 mph | 5.7 sec | 4.8 sec (better) |
Size Comparison
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Audi e-tron Sportback
Jaguar I-Pace
Length
Audi e-tron Sportback4,901mm
Jaguar I-Pace4,682mm-219mm
Width
Audi e-tron Sportback1,935mm
Jaguar I-Pace1,895mm-40mm
Height
Audi e-tron Sportback1,616mm
Jaguar I-Pace1,565mm-51mm
Space, size & parking
Parking & manoeuvring
Compare exterior dimensions to assess how each car fits UK parking spaces.
| Measure | Audi e-tron Sportback55 quattro | Jaguar I-PaceEV400 S (2018-20) |
|---|---|---|
| Length | 4,901 mm | 4,682 mm |
| Width (mirrors folded) | 1,935 mm | 1,895 mm (better) |
| Width with mirrors out | 2,189 mm | 2,139 mm (better) |
| Height | 1,616 mm | 1,565 mm |
| Turning circle | 12.2 m | 12 m (better) |
| Clearance in a standard bayA standard UK parking bay is 2,400 mm wide. | 465 mm spare | 505 mm spare (better) |
People & luggage
Compare seating, child-seat mounting points, boot space and towing capacity.
| Measure | Audi e-tron Sportback55 quattro | Jaguar I-PaceEV400 S (2018-20) |
|---|---|---|
| Seats | 5 | 5 |
| ISOFIX child-seat points | 2 | Not available |
| Boot space (seats up) | 615 L | 656 L (better) |
| Boot space (seats down) | 1665 L (better) | 1453 L |
| Frunk | Not available | 27 L |
| Towing capacity (braked) | 1,800 kg | Not available |
How each stacks up
Percentile ranks against UK EVs of the same body style.
Audi e-tron Sportback
Not enough peers to make confident percentile claims.
Jaguar I-Pace
- Boot space of 656 L is bigger than 90% of SUVs we track.
- 2,990 mm wheelbase, longer than 85% of SUVs we track.
Full specifications
| Specification |  Audi e-tron Sportback 55 quattro |  Jaguar I-Pace EV400 S (2018-20) |
|---|---|---|
| Dimensions | ||
| Length | 4.90m | 4.68m-219mm |
| Width | 1.94m | 1.90m-40mm |
| Width (mirrors) | 2.19m | 2.14m-50mm |
| Height | 1.62m | 1.56m-51mm |
| Wheelbase | 2.93m | 2.99m+62mm |
| Ground Clearance | 172mm | Not available |
| Capacity | ||
| Boot (seats up) | 615L | 656L (better) |
| Boot (seats down) | 1665L (better) | 1453L |
| Frunk | Not available | 27L |
| Seats | 5 | 5 |
| Practicality | ||
| Turning Circle | 12.2m | 11.98m (better) |
| Kerb Weight | 2,555kg | 2,208kg (better) |
| Towing Capacity | 1,800kg | Not available |
| Electric | ||
| Battery | 95kWh (better) | 90kWh |
| Range (WLTP) | 277 mi | 292 mi (better) |
| Max DC Charge | 150kW (better) | 100kW |
| Pricing | ||
| UK MSRP | £79,900 | £63,495 (better) |
| Details | ||
| Body Style | Coupe SUV | SUV |
| Available | 2020–2023 | 2018–2020 |
Range & charging
Range, charging & battery
Check official and estimated driving range alongside charging speeds, efficiency and battery technology.
| Measure | Audi e-tron Sportback55 quattro | Jaguar I-PaceEV400 S (2018-20) |
|---|---|---|
| Official range (WLTP) | 277 miles | 292 miles (better) |
| Estimated motorway rangeEVcarsguide estimate at sustained motorway speed. | 231 miles | 244 miles (better) |
| 10-80% rapid charge time | 30 min | Not available |
| Max rapid charge rate | 150 kW (better) | 100 kW |
| Home AC charging | 11 kW (better) | 7 kW |
| Usable battery capacity | 86 kWh (better) | 84.7 kWh |
| Battery chemistry | NMC | NMC |
| Battery architecture | 400V | 400V |
| Heat pump | Standard (better) | Not standard |
Driving & everyday use
Performance & drivetrain
Compare acceleration, power and drivetrain specifications for the selected trims.
| Measure | Audi e-tron Sportback55 quattro | Jaguar I-PaceEV400 S (2018-20) |
|---|---|---|
| 0-62 mph | 5.7 sec | 4.8 sec (better) |
| Power | 300 kW (better) | 294 kW |
| Torque | 664 Nm | 696 Nm (better) |
| Drivetrain | AWD | AWD |
What the critics say
See how UK motoring publications rate each car in their road tests. One car has more review coverage than the other - we show that rather than guessing.
Audi e-tron Sportback
55 quattro
Jaguar I-Pace
EV400 S (2018-20)
No critic reviews gathered yet for this car.
Watch the reviews
Watch selected video reviews here, or visit each model page for the full collection.
Reviews and videos discuss each model overall; the specifications above apply to your selected trims.
Prices & deals
New and used prices
Current pricing and recent used-market behaviour.
| Measure | Audi e-tron Sportback55 quattro | Jaguar I-PaceEV400 S (2018-20) |
|---|---|---|
| Used market price from | £18,049 | £9,480 |
| Average used price | £21,790 | £11,900 |
| Recent used-price trend | Down 19.6% over ~6 months | Down 22.2% over ~6 months |
Used prices are indicative figures gathered from independent UK dealer listings and change frequently.
Calculate your real costs
For a useful running-cost comparison, factor in your mileage, charging access and current petrol or diesel car alongside the EV estimate.
Compare with petrol or diesel
Compare purchase price, energy, road tax and maintenance with a petrol or diesel alternative.
Calculate company-car tax
Work out monthly Benefit-in-Kind using current and future HMRC rates.
Cost per mile
Compare EV charging costs per mile with petrol and diesel using your charging options.
Check a lease quote
Assess the effective monthly cost alongside the list price and expected depreciation.
Safety & ownership confidence
Euro NCAP - Audi e-tron Sportback 55 quattro
Tested 2019
Adult Occupant91%
Child Occupant85%
Vulnerable Road Users71%
Safety Assist76%
Full result on euroncap.com (opens in new tab)
Euro NCAP - Jaguar I-Pace EV400 S (2018-20)
Tested 2018
Adult Occupant91%
Child Occupant81%
Vulnerable Road Users73%
Safety Assist81%
Full result on euroncap.com (opens in new tab)
Warranty
Check the published battery warranty cover for each selected trim.
| Measure | Audi e-tron Sportback55 quattro | Jaguar I-PaceEV400 S (2018-20) |
|---|---|---|
| Battery warranty | 8 years | 8 years |
| Battery warranty distance | 160,000 km | 160,934 km (better) |
What owners say
Aggregated from UK owner forums and communities - the things you only learn after living with the car.
Shared watch-outs for both cars
Owners of every car here flag real-world range. Worth checking on a test drive whichever you choose.
Audi e-tron Sportback
55 quattro
Owners love
- Excellent build quality and high-quality interior materials throughout the vehicle
- Smooth, quiet, and comfortable driving experience with effective air suspension
- Strong performance with powerful acceleration and responsive handling
Watch out for
- Range drops significantly in winter conditions, falling to around 160 miles without preconditioning
- Premium pricing at £79,900+ entry level with some standard features available only on higher trims
- High kerb weight of 2.5 tonnes may limit efficiency potential compared to lighter competitors
Owner tips
- Plan longer trips around fast charger networks like Ionity and use the Audi App for real-time availability
- Charge regularly at home (every 8 days) to maintain battery health and reduce charging anxiety
Jaguar I-Pace
EV400 S (2018-20)
Owners love
- Owners rate the performance, sharp steering and handling highly, with a comfortable ride for a heavy SUV.
- The interior is comfortable, with physical buttons for key controls.
- Pre-conditioning from the app is valued in winter.
Watch out for
- Real-world range is well below the official figure: owners typically see around 200-240 miles, and the range estimate can drop sharply below half charge.
- Efficiency is poor for the battery size, especially at motorway speeds and on large wheels.
- The original infotainment is very slow to start and respond.
Owner tips
- Get every recall and software update done, and follow Jaguar's charging and parking advice until the fix is fitted.
- Plan journeys on roughly 200 miles of real-world range, less at motorway speeds.
Buying options
Get a quote
Audi e-tron Sportback
Used on AutoTraderLease deals
Jaguar I-Pace
Used on AutoTraderLease deals
Live used listings
Active inventory from independent UK dealers.
Audi e-tron Sportback
No active listings.
Jaguar I-Pace
- £15,2952020Drive GreenView
Frequently asked questions
Is the Audi e-tron Sportback worth the extra £16,405 over the Jaguar I-Pace?
The Audi e-tron Sportback costs £16,405 more than the Jaguar I-Pace. For that premium it adds 50 kW faster peak rapid charging. The Jaguar I-Pace is not just cheaper - it also offers a 0.9s quicker 0-62mph time. On EVcarsguide's combined category scores, the Audi e-tron Sportback comes out ahead overall.
Which is cheaper to own over 5 years, the Audi e-tron Sportback or the Jaguar I-Pace?
The Jaguar I-Pace is £16,405 cheaper to buy. Running costs are almost identical - about £208 a year either way, at 8,000 miles on an off-peak home tariff. Add 5 years of charging and the Jaguar I-Pace comes out roughly £16,525 cheaper overall. These figures cover list price and home charging only - insurance, servicing, tyres and depreciation will move the real total.
What are the Audi e-tron Sportback and Jaguar I-Pace like on a long motorway trip?
EVcarsguide estimates a real-world motorway range of about 231 miles for the Audi e-tron Sportback and 244 miles for the Jaguar I-Pace - effectively matched, and both well below their WLTP figures because sustained high speed is the hardest case for an EV.
Which is easier to park and drive in town, the Audi e-tron Sportback or the Jaguar I-Pace?
The Jaguar I-Pace is the easier car for tight UK car parks: it is 40 mm narrower than the Audi e-tron Sportback. In a standard 2,400 mm bay that leaves about 505 mm of total clearance for the Jaguar I-Pace and about 465 mm of total clearance for the Audi e-tron Sportback.
Which battery will hold up better as a used buy, the Audi e-tron Sportback or the Jaguar I-Pace?
Over a 8-year ownership window EVcarsguide's degradation model projects roughly 84% battery health for the Audi e-tron Sportback and 84% for the Jaguar I-Pace. That is close enough that capacity loss should not decide between them. Both use NMC-type cells, so for daily use keep the charge limit near 80% to slow degradation. Both batteries carry a 8-year manufacturer warranty.
Go deeper on each car
Visit the full model pages for owner feedback, expert reviews, used prices and battery-health information.
Compare against other rivals
Compare similarly sized and priced electric cars before finalising your shortlist.
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See both cars in our rankings
EVcarsguide scores every verified EV on price, range, family use and running costs. Here is where this pair appears.
Where the Audi e-tron Sportback and Jaguar I-Pace rank among the best family EVsWhere the Audi e-tron Sportback and Jaguar I-Pace rank among the best motorway EVsWhere the Audi e-tron Sportback and Jaguar I-Pace rank among the best city EVsWhere the Audi e-tron Sportback and Jaguar I-Pace rank among the cheapest EVs to runWhere the Audi e-tron Sportback and Jaguar I-Pace rank among EVs with the biggest bootsWhere the Audi e-tron Sportback and Jaguar I-Pace rank among Best Used Electric Cars Under £10,000 (UK)
If neither is quite right
Explore other verified electric cars that may better suit the priorities this pair does not meet.
Further reading
Explore buying and ownership guides to help you choose between these electric cars.
GuideUsed Audi e-tron buyer's guide (2019-2023)
Buying a used Audi e-tron or e-tron Sportback: the 50 and 55 batteries, the free range update for early cars, the battery and brake recalls, what owners report and what to pay in 2026.
GuideBuying a Used Jaguar I-PACE (2018-2024): Battery Recalls, Which Years to Buy & What to Pay
A used Jaguar I-PACE buyer’s guide: the battery-fire recalls and the 90% charge limit explained, 2018-2020 vs 2021-2024 cars, battery warranty left, real-world range, what owners report, what to pay and a printable checklist.
Data accuracy
Specs are sourced from manufacturer websites and manually reviewed. These figures were last verified .